Whatever the reason, medication non-adherence is an expensive and potentially deadly problem, resulting in 89,000 deaths and $100 billion per year in unnecessary hospital costs. The American Heart Association reports that medication non-adherence is the number one problem in treating illness today. Now some are suggesting that an app might help patients stay compliant when it comes to medications but that is shortsighted thinking.
A lot of money is wasted in marketing because there are a lot of people who just "don't get it". There are very few personal problems that cannot be solved through a suitable application of high explosives.There's nothing more dangerous than a resourceful idiot.